10 Business Books that are a Must Read
Real estate is becoming an increasingly more attractive career choice for people in this day and age. With its flexible hours and potential for large returns, the luster of the mantle of real estate agent seems to call to us all. In the Treasure Valley, dozens of people become licensed as real estate agents every month with only a handful of them turning it into a full-time, long-term career. Why is that though? Why do so few real estate agents stick with it? The answer is different for each person, but in many cases, it boils down to some aspect of business management. Now, some of you may be asking yourself, "why business management? They are a real estate agent, not a businessperson," which is a very common misconception when it comes to real estate agents and one of the main reasons why so many don't last very long in the profession. The truth is, a real estate agent has to treat their job as a business because if they don't have clients, retain those clients, and sell/buy houses then they can't put food on the table.
In order to aid new, and even current, real estate agents in their transformation into successful businesspeople we have listed in this article our top 10 favorite and the most useful business books. In these books the attentive reader will find techniques, tools, and tips that will guide them to a more successful future. It is important to note that this list is not exhaustive and is not written in any particular order. All these books are great resources and what you find useful in them may be different from what I find useful in them.
Before we proceed, please keep in mind that reading a handful of business books does not a businessperson make. Simply reading these books won't guarantee success; even if a person were to implement everything they learned there is no way to guarantee them success on a business venture.
Best Business Books for Real Estate Agents #1: "Building a Marketing Plan" by Ho Yin Wong, Kylie Radel, and Roshnee Ramsaran-Fowdar
This textbook style guidebook is one of the best books any aspiring real estate agent can read. It provides a step-by-step outline of how to create an effective marketing plan. It is a short book that is available in many forms (including eBook) so no matter what your preferences are you can find something will fit your needs.
In this book you can find the steps and methods necessary for creating a successful marketing plan - a crucial part any business. Without a solid marketing plan a business will have far less money coming in than they need. So, it is best to learn these skills quickly.
Best Business Books for Real Estate Agents #2: "Rich Dad Poor Dad" by Robert Kiyosaki
Robert Kiyosaki has been in the eyes of the media as a business and real estate guru for many years. His experience and insight has helped him amass great wealth and he has dedicated himself to sharing what he has learned to the world.
In Rich Dad Poor Dad he explains the importance of thinking like an entrepreneur as well as the financial lessons he learned in his earlier years about success in life and business.
Best Business Books for Real Estate Agents #3: "Cashflow Quadrant" by Robert Kiyosaki
This second book by Robert Kiyosaki is the follow up book to Rich Dad Poor Dad. In it he dives deeper into the mind of a rich and successful business person and explains what kind of business you need to see more bang for your buck.
Best Business Books for Real Estate Agents #4: "Think and Grow Rich" by Napoleon Hill
This is yet another mindset-based book about business leaders. For this book, Hill took time to study dozens of successful people and curated a list of traits, mindsets, and habits that were consistent between person to person. It was written back in the 1930s so many of the examples are from the early 20th century, however, newer issues of the book have had new examples added to it to keep the ideas current.
Best Business Books for Real Estate Agents #5: "Start With Why" by Simon Sinek
The book "Start With Why" is the best book to read if you want to start a business that will not only stand the test of time, but also keep your ideals throughout the years. In Start with why Sinek takes time to go over why it is more important to know why you are in business than what you are doing and how you do it. He explains that without a why all actions loose meaning and a business can get lost in the middle of hundreds of different paths it can take.
Best Business Books for Real Estate Agents #6: "The 21 Irrefutable Laws of Leadership" by John Maxwell
This book has been a very popular for many years due to its easy to understand and implement leadership techniques and the charisma of its author. John Maxwell is a very knowledgeable individual who has years of experience under his belt training, teaching and leading others - so in short, he knows what he is talking about. Whether you have employees or subordinates or not in your career this book is still a vital read.
Best Business Books for Real Estate Agents #7: "The Millionaire Real Estate Agent" by Gary Keller
If you want to be a successful real estate agent, there are many reasons why you should read Gary Keller's the Millionaire Real Estate Agent. This book is one of those tactics based books that focuses on what you actually have to do to make money as a real estate agent. He has been given quite a bit of praise for his work by people including Robert Kiyosaki (the author or Rich Dad Poor Dad). If you search for this book on Google Books you will find a great review from Kiyosaki in which he says, "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." (Remember that even if you follow his steps to the letter, they are still not a guarantee of success; you just become more likely to find success if you follow his steps).
Best Business Books for Real Estate Agents #8: "The E-Myth Revisited" by Michael Gerber
One of the best business books of all time, the E-Myth Revisited is a must-read for anyone who has ever wanted to be in business. This book goes through a step-by-step process of how to start a business from scratch that will also live longer than most other businesses that are started. The book details an account that the author had with a woman named Sarah who owns a pie shop. He consulted with Sarah on multiple occasions about business management and how to go from being a worker to a being a manager and then to being an entrepreneur.
Best Business Books for Real Estate Agents #9: "Sun Tzu and the Art of Business" by Mark McNeilly
Sun Tzu's "The Art of War" is a classic military textbook that has guided generals and leaders for years. In our day, his teachings have been likened to business many times over. One of the best of these adaptations, if you will, is "Sun Tzu and the Art of Business" by Mark McNeilly. McNeilly does a fantastic job of capturing the most applicable of Sun Tzu's teachings and relates them to the business world allowing the lessons of the past to bridge their way into the present.
Best Business Books for Real Estate Agents #10: "7 Habits of Highly Effective People" by Steven Covey
Steven Covey is a giant in the world of self-help and business and his classic book "7 Habits of Highly Effective People" is a must-read for everyone. It will guide you on a path of self-improvement that will take you from where you are now to where you want to be.
Again, we want to stress that just because you have read a few books doesn't mean that you are guaranteed to have success, but knowledge is power. So, if you learn anything from these books, you will not regret it. To get more information about becoming a successful real estate agent, call the Hughes Group today, we will be glad to help you out in any way we can.